25.04.2014 | Fashion

Flowers in Style5 Ways to wear Floral

HUGO BOSS is openly celebrating the return to floral patterns, putting together outfits with selected pieces from the current collection for the ultimate summer look.

This summer, fashion immerses itself in a veritable sea of blossoms giving the floral print a chance to shine once more. The colorful designs confidently adorn jackets, dresses, skirts, tops and pants without coming across as too romantic. The decorative and fresh nature of the floral print provides endless combinations. From the all over flowery look to exciting pairings with graphical elements, bold structures or rougher styles.

Mix it up
Flowers, stripes, checks – never together, right? You bet! Although combining different patterns requires a bit of skill and tact, by staying true to the following simple rule it’s easier than you might think: stick to a color family and your combinations should turn out fine. For example, pair a black and white striped t-shirt with a black and white skirt with floral lace from BOSS Womenswear.

Flower Blocking
Romantic Mille-fleurs, playfully scattered flower prints or trendy XL-blossoms in strong colors: this summer there’s an enormous variety to choose from and outfits can be put together depending on the mood and where the moment takes you. It’s precisely this wide selection that’s at the heart of the return of flower power – a little bit too much is just right! And the prints in the BOSS Orange collection are the perfect accompaniment.

More pictures

Tunic "Creme" by BOSS Orange, 5-pocket jeans "Lorena" by BOSS Orange, leather boots "Estrid" by BOSS Orange, belt "Adrienn" by BOSS Orange

Florals go sporty
The floral print is one of the most seductive and feminine prints around. Which is precisely why it takes on a whole new effect when worn in combination with rougher, sportier looks. Playful, girly all-over prints on the sides of a leather biker jacket come across as rebellious whereas denim will ground even the most over the top floral patterns.

Flowers at Work
In the world of women’s business attire flowers should be used wisely. In their abstract form, however, combinations can be carefree. In BOSS Womenswear distorted flower patterns decorate narrow sheath dresses and tops. Single-colored dresses are given an elegant and understated look through the use of floral lace. A classic companion such as a dark blazer completes the perfect business outfit.

Prints Charming

Men can also look forward to a flowery summer with a selection of floral accessories. BOSS Menswear offers fashion-conscious men silk handkerchiefs with a floral print that gives each suit a touch of summer freshness. When color matched they are a tongue in cheek homage to the real buttonhole flower that in earlier times lent every man a certain worldly charm.


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